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Caesars Entertainment Launches “Feeling Lucky 2012” Travel Agent Incentive Program

Friday, 15 June 2012
  Caesars Entertainment announced the launch of its “Feeling Lucky 2012” travel agent incentive program which rewards travel agents for registering bookings at any of its resorts from June 15, 2012 to September 30, 2012.

Agents who log on to www.CaesarsTravelAgents.com to register their bookings under the promotions tab will earn one chip for each room night booked at any Caesars Entertainment Las Vegas resort. Chips are accrued throughout the promotion and redeemable for prizes which include show tickets, two-night and four-night hotel accommodations, dinners for two, diamond-level Total Rewards status and show tickets to The Colosseum. Prizes can be redeemed between October 1 and December 31, 2012. Each travel agent can redeem up to two prizes.

“Travel agents work hard to promote our resorts and ensure our guests are matched with the Caesars Entertainment experience most appropriately suited to their needs at the best value for the guest,” says Annette Weishaar, vice president of leisure sales. “We developed this incentive program to show our appreciation for their efforts and ensure our agents have a chance to experience the limitless possibilities of Caesars Entertainment the same way their clients do.”

Caesars Entertainment premiered its website, www.CaesarsTravelAgents.com in June 2011. The site is an innovative tool created specifically for travel agents, providing direct access to customised offers and promotions, up-to-date news, and access to sales resources.

In November 2011, Caesars Entertainment launched its Travel Agent Academy, an online education program designed to provide valuable sales tools and resources to assist travel agents in booking at any of the eight Caesars Entertainment Las Vegas resort destinations. Agents can log on to www.CaesarsTAAcademy.com to enroll in courses to become a Caesars Las Vegas specialist. Upon completion of the academy, agents will receive an official graduate certificate, a Caesars Las Vegas specialist logo and two tickets to a show at a Caesars Entertainment resort, excluding shows at The Colosseum.

The reward program is intended for participation in Canada (excluding Quebec), United States, The United Kingdom, Ireland, New Zealand, Australia and Southern Africa and shall be construed and evaluated according to United States law. Do not enter this promotion if you are not located in the countries listed above at the time of entry.

Source = Discover the World Marketing
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