(Left to right) Gai Tyrrell, CEO, Sabre Pacific and Phil Hoffmann, Managing Director, Phil Hoffmann Travel
	(Left to right) Phil Hoffmann, Managing Director, Phil Hoffmann Travel; Gai Tyrrell, CEO, Sabre Pacific; Peter Williams, CEO, Phil Hoffmann Travel and James Quinlan, GM Service Delivery and Marketing, Sabre Pacific

Phil Hoffmann Travel and Sabre Pacific will continue the companies already 22 year-long partnership following the signing of a new ten year agreement. The deal will provide Phil Hoffmann Travel's seven branches across Adelaide with a full, end-to-end suite of Sabre Pacific products, including: Sabre Red Workspace, Sabre Explore, Intelligent Ticketing, Traveller Security, and for the first time, Sabre Online, Sabre Agency Manager, Travel Intelligence and TripCase.

Phil Hoffmann, Managing Director of Phil Hoffmann Travel attributes the continued relationship to Sabre Pacific's dedication to providing consistently high levels of service and support.

"The driving factor behind our decision to resign for ten years is confidence. Sabre Pacific has always delivered on what they've promised us. They've been a true partner, in every sense of the word.  For more than 20 years, they've worked tirelessly to understand and respond to the unique needs of my business, which even includes tailoring their solutions to our specification if required.  To me, there isn't any alternative," says Hoffmann.

Hoffmann says efficiency was a key driver for the uptake of a Total Travel Solution from Sabre.

"Sabre Pacific has always led the way for travel technology, constantly providing new and intuitive solutions to add real value to my business. By introducing the full end-to-end suite of products, we're promoting integration and increasing efficiency in many areas. Obtaining support is also much easier, as we can simply direct all queries through to Sabre's staff," says Hoffmann. 

Sabre Pacific CEO, Gai Tyrrell, says the deal is 'unprecedented' for an independent agency.

"Since 1990, Phil Hoffmann Travel has grown to become one of the leading independent travel agencies in Australia, with more than 150 full-time equivalent staff and a turnover in excess of $100 million," says Tyrrell.

"Our companies have enjoyed one of the strongest and longest partnerships Sabre Pacific has had the pleasure of being involved with. This deal will not only see Phil Hoffmann Travel continue that relationship, but also expand on it. We look forward to providing the Phil Hoffmann team with industry-leading technology for another ten years, and many more to come."