Tourism Victoria launched its exciting Melbourne in winter campaign last night to over 120 travel agents, media and industry at exclusive Sydney venue, The Ivy.
The crowd was treated to a special preview performance by the Australian cast of Jersey Boys - The story of Frankie Valli and the Four Seasons, which premieres in Melbourne on July 4.
Guests also got a sneak peak of the 2009 Melbourne Winter Masterpieces series which includes Salvador Dali: Liquid Desire at the National Gallery of Victoria and never before seen artefacts in A Day in Pompeii at the Melbourne Museum.
A Day in Pompeii runs from 26 June to 25 October at the Melbourne Museum
Salvador Dali: Liquid Desire runs from 13 June to 4 October at the National Gallery of Victoria
Qantas Holidays and the Australian cast of Jersey Boys
Captions (L-R): Scott Johnson (Tommy DeVito – Jersey Boys), Bobby Fox (Frankie Valli- Jersey Boys), Ariane Pickard, Todd Bell, Kate Brown, Danielle Flegg, Aaron Skinner & Lucy Hollingsworth (Qantas Holidays), Stephen Mahy (Bob Gaudio – Jersey Boys) and Glaston Toft (Nick Massi – Jersey Boys)
The Jersey Boys wow the crowd with a special performance
Captions (L-R): Bobby Fox (Frankie Valli), Stephen Mahy (Bob Gaudio), Scott Johnson (Tommy DeVito) and Glaston Toft (Nick Massi)
Agents at the launch
Captions (L-R): Dayna Robertson (Qantas Holidays), Pauline Phillips (Travelscene Belrose), Carly Obryon (Travelscene Belrose), Cathy and Patrick Natoli (Travelscene at Laze Away) and Nicola Giles (Travelscene at Laze Away)
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