Company Profile

"Oh, I love to travel!"

"Yes, but do you love to write? Do you love influencing readers' decisions about where they spend their money?"

Robert La Bua is a Sydney-based travel writer who has had more than 800 articles published in newspapers, in magazines, and on internet websites across the world over the past ten years, specialising in articles presenting exceptional experiences, properties, and destinations to the world's wealthiest travellers. The key to his success has been to engage readers in his articles, which focus not on the 'I' but rather on the 'you'. Robert La Bua's work has won him kudos from readers and editors alike as well as from a wide variety of tourism entities with whom he has worked over the course of his career, cultivating the type of ongoing professional relationships that few writers take the time to develop today.

Being a travel writer for affluent travellers is not about sipping champagne in the front of the plane; it is about increasing revenue for the airline, the hotel, the destination presented though well-written articles offering sophisticated readers information relevant specifically to them that, ultimately, convinces them to move money from their pockets to yours.

Robert La Bua may be contacted at .

actual comments from hotel managers from Widder Hotel, Zurich: Dear Robert What a joy to read your article!! Thank you so much, you really captured the concept and soul of the WIDDER Hotel. We even had colleagues from around the world to congratulate us on the lovely article. from The Observatory Hotel, Sydney: Hello Robert, I read the e-travel Blackboard piece and want to say a BIG thank you from us all here at The Observatory Hotel. You have presented our hotel beautifully and really nailed the ambiance of the Miller’s Point area. from Landgraf Hotel, Linz: Hi Robert, Many many thanks for this outstanding article about our property! We really like it and we are very proud of it! THANK YOU SO MUCH! Whenever you are around please let us know; you are always welcome as our guest at the Landgraf Hotel & Loft! from Nordic Light Hotel, Stockholm: Thanks, brilliant article… makes me proud to be a Swede! Let us know when you are coming to Stockholm next time.