Aussies are most satisfied with customer service and products onboard Singapore Airlines, the Asian carrier leading in the country’s Airline Satisfaction Report.

According to the study conducted by Roy Morgan, in August this year up to 90.8 percent of Australians said they were satisfied with Singapore Airlines, followed closely by Air New Zealand with 89.6 percent.

Falling into the second half of the top ten in sixth place, was Thai Airways while Australia’s own flag carrier came in at fifth place with 80.5 percent of Aussie travellers claiming satisfaction.

Roy Morgan international director of tourism, travel and leisure Jane Ianniello said Qantas has “good reason” to be concerned with the dip, however, expects its recently announced alliance with Emirates to build back customer relations.

“The global partnership between Qantas and Emirates from April 2013 will enable Qantas to leverage the higher satisfaction ratings for Emirates in the Australian market and will also open up many European destinations for Qantas customers,” Ms Ianniello explained.

“The challenge for Qantas is to discover the factors that impact on their customers’ satisfaction.

“Understanding customers and their needs is the key to not only communicating but motivating customers to exercise their preference for the brand, whether they’re booking through a travel agent or handling their own bookings online.”

Despite the dip, Qantas remains ahead of the International Airlines satisfaction average, which remains at 77 percent .

Jetstar, Tiger Airways, Delta Airways, United and American Airlines have all fallen below the average, with the majority rating under 60 percent in August this year.