QStreaming on the iPad

QStreaming

Qantas (QF) will launch its new in-flight entertainment system, streaming content direct to iPads in every Business and Economy class seat across its B767 fleet.

Qantas Domestic chief executive Lyell Strambi said the launch follows successful trials which were conducted earlier this year.

“Following the successful trial of our QStreaming service this year, we will partner with Panasonic and use their eXW solution to provide over 200 hours of on-demand in-flight entertainment content via iPads to every passenger in Business and Economy travelling on our B767 fleet.”

According to Mr Strambi, the response from the trial was overwhelming and the new service will begin to be rolled out during the fourth quarter of 2012.

“Our customers were the first in the world to experience the ground-breaking Wi-Fi entertainment technology and we received great feedback from our customers during the trial this year,” he said.

“QStreaming will be available free of charge to all our passengers across the B767 fleet. We’re now looking at ways to evolve this technology platform even further with our partner Panasonic to bring new standards of in-flight entertainment to our customers.”

Qantas Airways recently released plans to strengthen its domestic operations with additional capacity on services between Melbourne-Tasmania and Adelaide-Canberra.

Lyell Strambi was appointed as chief executive of Qantas Domestic earlier this year, when Qantas divided its International and Domestic operations.