With less than a month until the new low-cost carrier takes-off in Japan, Jetstar Japan’s chief executive Miyuki Suzuki has said its presence is unlikely to impact its major shareholder, Japan Airlines (JAL).

Although he expects the cheaper flight options to take “some customers”, the Qantas and JAL part-owned budget airline’s head said its arrival on 3 July this year will not hurt the flag carrier’s attempts to revive business, but will more likely “stimulate” demand hit by last year’s natural disasters, Nine News reported.

"Anything that increases the willingness of customers to travel again is good for the industry as a whole," he said.

"And I think JAL factored that in" when it decided to become a major Jetstar Japan investor.”

According to reports, JAL went into bankruptcy in January 2010 with debt totalling up to U2.32 trilling.