Two significant agreements boost Sabre hotel content and connects TravelSky agents to Sabre’s global hotel partners Sabre Holdings, a global travel technology company, announced two new hotel agreements with TravelSky, China’s Global Distribution System (GDS) and leading provider of information technology solutions for China’s air travel and tourism industries. The new agreements will see Sabre and TravelSky make their hotel content available to each other’s agency customers and consumer travellers. “China’s rapidly growing tourism industry, and strong inbound and outbound travel has made it the third largest tourism marketplace in the world, and this is driving greater demand for quality hotel content,” said Hans Belle, vice president and general manager, Asia Pacific, Sabre Travel Network. “Our agreement gives our hotel partners a unique and extremely valuable channel to tap into the burgeoning Chinese marketplace, and provides our agency customers with significantly more choice and efficient access to Chinese hotel properties. TravelSky is a key player in China, and our alliance is an important step towards meeting the needs of travellers from the East and West,” said Belle. The alliance will leverage the combined strengths of Sabre and TravelSky in their respective regions to provide hotels with extended reach, and agencies with more choice and an easy way to shop and book new hotel content:
“This is an important alliance for us as this hotel content was previously not available to our travel agencies or travellers in China,” said Mr. Xue Qiang, Vice-President Tour and Transportation Solutions of TravelSky Technology Limited. “This agreement gives our agencies and travellers efficient access to an extensive range of Western properties, and helps both our companies meet our mutual objectives to deliver greater value to customers.” A similar hotel content agreement was also struck between Sabre’s Asia Pacific subsidiary Abacus, and TravelSky to share hotel content with its agencies.
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Sabre forms alliance with China’s TravelSky
Source = Sabre Pacific