Australia’s own family of fun, Jamberoo Action Park’s owners, the Eddy family are looking forward to an era of new management as NSW’s largest theme park gets even bigger with an $11.6 million expansion underway.

The new development, ‘Kangaroo Island,’ will include Banjo’s Billabong, the largest interactive water play area built in Australia, as well as the Funnel Web, the longest and biggest water ride in the world.

“Our family lives, eats and breathes theme parks and we have searched the planet for the most exciting and innovative water park technology available in the world,” said Dax Eddy, Jamberoo Action Park General Manager.

“We have learnt that the addition of new rides and attractions sees increases in visitation between 20 percent to 40 percent, providing for a strong and secure trading cycle.”

In addition to the expansion, a new era of management is underway with the founder of Jamberoo Action Park, Jim Eddy handing over the reins of the business to son, Dax. Having grown up on the theme park and witnessed its development from dairy farm to leading water park, Dax has water rides running through his veins.

“The future continues to look bright for Jamberoo Action Park. However, we expect that we will have to continue to need to overcome the challenges presented by being a private, family-owned and operated business in an industry which is increasingly monopolised by corporatisation.”

“We may be a family-owned, private company but as I take over the helm, I am determined to stay at the head of the theme park pack,” he said.

“Jamberoo Action Park has changed a great deal in 30 years. It is not a business where you can easily learn from your rivals as we are quite unique. But we take learnings from overseas and have invested heavily into strategic planning to build what is a state of the art theme park and successful business.”