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Top 10 travel agent websites of the week - Australia

Wednesday, 2 January 2013
 
 

Most Popular Websites in Travel - Agencies ranked …

Week ending 29 December 2012

Websites

Total Visits

Visits Share

Rank 22/12

Rank 15/12

Rank 08/12

Wotif.com

1,158,646

13.96%

1

1

1

Webjet Australia

989,337

11.92%

2

2

2

Expedia Australia

724,144

8.72%

3

3

3

Flight Centre

679,983

8.19%

4

4

4

Lastminute.com.au

617,543

7.44%

5

5

5

Best Flights

289,194

3.48%

6

6

6

Skyscanner Australia

157,283

1.90%

7

8

9

ZUJI Australia

154,597

1.86%

8

7

7

Travelzoo Australia

133,525

1.61%

13

10

8

Cheap Flights Australia and New Zealand

123,295

1.49%

10

12

11

Search Terms driving traffic to Travel - Agencies

4 Rolling Weeks ending 29 December 2012

Search Terms

Search Clicks
29/12/2012

Paid:Organic Rate
29/12/2012

webjet

5.52%

2.99% : 97.01%

flight centre

3.72%

22.01% : 77.99%

wotif

3.65%

1.17% : 98.83%

expedia

1.46%

34.33% : 65.67%

cheap flights

1.46%

23.62% : 76.38%

last minute

0.73%

35.08% : 64.92%

skyscanner

0.71%

28.62% : 71.38%

last minute hotel deals

0.46%

35.10% : 64.90%

best flights

0.41%

18.61% : 81.39%

lastminute.com.au

0.40%

27.43% : 72.57%

Fast Moving Websites in Travel - Agencies

Week ending 29 December 2012, compared with 22 December 2012

Websites

Visits Share
29/12/2012

Visits Share
22/12/2012

Change
(% Points)

Lastminute.com.au

7.44%

5.84%

1.61

Best Flights

3.48%

2.55%

0.93

Travelzoo Australia

1.61%

1.25%

0.35

Wotif.com

13.96%

13.74%

0.22

Cheap Flights Australia and New Zealand

1.49%

1.31%

0.18

My Adventure Store

0.33%

0.18%

0.15

M.Webjet.com.au

0.92%

0.79%

0.13

I Want That Flight!

1.13%

1.05%

0.083

travel.com.au

1.34%

1.28%

0.066

packages.webjet.com.au

0.54%

0.49%

0.050


For more information on Experian Hitwise Online Trends click here

 

 

Source = Experian Marketing Services
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